Published By: Aberdeen
Published Date: Jun 17, 2011
Download this paper to learn the top strategies leading executives are using to take full advantage of the insight they receive from their business intelligence (BI) systems - and turn that insight into a competitive weapon.
A tool for finance leaders to unify disparate customer data with financial and strategic ROI
If you’ve found yourself sweating in a smoky billiard room, wondering what role customer data should play in finance—as well as in your company’s long-term strategy—this eBook will help you hone your pool shark skills.
Inside, you’ll find insights about….
• How to identify patterns in your customer portfolio, and why it matters.
• Avoiding four critical data billiard blunders.
• Key questions to ask while you’re segmenting your data.
• How to tell if your portfolio segmentation strategy is working with the right reporting.
This eBook will help you navigate the crowded billiard room of customer data and how you can use it to drive cross-functional value for your team.
Stories and statistics behind successful analytics projects
The adoption of analytics across the enterprise is accelerating, and with good reason. Analytics can offer a competitive advantage by helping to identify growth opportunities, circumnavigate risk and improve customer relationships. These insights are becoming crucial parts of the business strategy for executives representing a wide array of industries.
Check out our latest eBook to see how some of the world’s leading companies are using analytics to meet their needs. You’ll receive diverse examples of how organizations applied the latest statistical methodologies, such as: scorecard build, regression, decision trees, machine learning and material change to uncover meaning in data.
The examples represent global brands across critical industries – Financial Services, Insurance, High-Tech, Aerospace, Manufacturing and others – where analytics helped answer their most challenging questions.
The Cisco 2017 Annual Cybersecurity Report presents research, insights, and perspectives from Cisco Security Research.
This research can help your organisation respond effectively to today’s rapidly evolving and sophisticated threats.
Published By: HPE APAC
Published Date: Feb 24, 2017
In the full report, we will share with you what we learned and how you may be able to use this information to better inform your own path forward. Let’s start with a look at the general state of flash deployment in the data center.
Best-in-class FI marketers have embraced the power of signals. Through their everyday actions, consumers and businesses continually create signals for marketers like you. A signal is an indication of intent or behavior. Examples of activities that produce signals include making a purchase, searching online for information about a financial product, clicking on an ad, applying for a loan, and paying off debt. Each signal can be tracked, monitored, and acted upon. Reaching customers at the critical moment, in the right channel with the right message, requires keen insights about the signals they’re producing. Signals aren’t new to marketing. In fact, you may already be using new mover lists or even search engine marketing. Today, though, there is so much more valuable data available — if you know where to look and what to do with it.
This whitepaper reveals how Oracle Hospitality commissioned
Phocuswright, a leading travel industry research firm, to survey more than 2,700 U.S. and European travelers to better understand the impact of technology on the hotel-guest experience and gain insight into making it a differentiator for winning new business.
Cloud-based data presents a wealth of potential information for organizations seeking to build and maintain competitive advantage in their industries. However, as discussed in “The truth about information governance and the cloud,” most organizations will be challenged to reconcile their legacy on-premises data with new third-party cloud-based data. It is within these “hybrid” environments that people will look for insights to make critical decisions.
"Is your premium video content really secure?
Don’t let security blind spots compromise your content – or business.
Download the latest installment in IBM Cloud Video’s OTT Success Series and discover insights around:
-Business logic security and why it matters more than ever
-The importance of matching the proper level of security with your intended content use case
-New security considerations – and solutions – associated with migration to the cloud"
"When the CMO Council recently asked more than 200 senior marketing decision makers how effectively they have aligned physical and digital experiences, half admitted that these integrated experiences were selective, at best. Yet it is alignment, consistency and connection that drive the foundational relationship between the brand and the buyer.
The CMO Council, in partnership with IBM, will host a one-hour interactive webcast with industry-leading media, entertainment and telecommunications marketers to discuss how audience insights across the digital and physical experience have been turned into action, allowing these brands to personalize and enrich each engagement.
Multiple case studies will also be discussed during the webcast that focus on the power of segmentation and innovations around cognitive computing. Speakers include Liz Miller, Senior Vice President of Marketing for the CMO Council; Jody Sarno, Dedicated Client Partner, Communications Industry for IBM; Chris Crayner, Ch
As a financial services provider, you have probably invested hundreds of thousands, if not millions of dollars, in building an analytic infrastructure. But, do your line-of-business analysts and managers have access to the data and insights they need, when they need them?
Three ways Alteryx can help you improve customer experience, manage risk and increase operational efficiency
Case studies on how your peer financial services companies are using self-service data analytics for a competitive edge
Data Analytics has become critical for many business decision makers. However, many of these managers and data analysts still rely on spreadsheets and other legacy-era tools that fall far short of current needs. As a result, they also rely heavily on a virtual army of data specialists and scientists, working under the auspices of a centralized analytics group, to prepare, blend, analyze, and even report on the critical data they need for decision making.
Download this new paper to get the details behind self-service data analytics, and how it lets business analysts:
Take charge of the entire analytical process, instead of relying on other departments
Overcome limitations of legacy tools to save time and prevent errors
Make more comprehensive and insightful business decisions at speed
Analysts struggle to incorporate new sources of data into their analysis because they rely on Microsoft Excel or other tools that were not designed for data blending. Deleting columns, parsing data, and writing complicated formulas to clean and combine data every time it changes is not an efficient way for today’s analysts to spend their time.
Download The Definitive Guide to Data Blending and:
Understand how analysts are empowered through data blending
Learn how to automate time-consuming, manual data preparation tasks
Gain deeper business insights in hours, not the weeks typical of traditional approaches
Published By: Mimecast
Published Date: Apr 18, 2017
"Looking to achieve regulatory compliance? Legal risk mitigation? Information governance? Workflow efficiency imperatives?
Download this white paper from Enterprise Management Associates (EMA) for a checklist for evaluating email archiving solutions.
This white paper also provides insights offered by IT professionals about their experiences with Mimecast and the cost savings experienced."
Published By: Mimecast
Published Date: Apr 18, 2017
Mimecast research finds that Office 365 adoption is growing quickly around the globe with 87% of respondents already using Exchange Online or planning to use it within the next twelve months. The survey also finds that email is an important communication channel with over 85% viewing email as critical to the organization. Whether your organization is already on Office 365, executing or planning a migration, this report reveals insights that can help make email more secure and resilient.
Once again, we joined forces with Econsultancy to understand the current state of digital marketing and to offer you the latest digital trends. We compiled the results from more than 14,000 marketers who responded and are sharing the insights in the Digital Trends 2017 report.
Read the report to learn:
What challenges and opportunities marketers see in 2017
Where marketers will be focusing their efforts this year
How marketers are looking beyond marketing to create outstanding customer experiences
Simply fill out the form to download the report.
It’s amazing how online and offline data remains disconnected. Sculptor and conservationist, Jason deCaires Taylor knows the benefits of connecting two different worlds. In our guide, The Art of Integration, you’ll see what marketers can learn from the symbiotic relationship of Taylor’s sculptures on the floor of Molinere Bay. Read the guide to learn how to piece together all your insights and interactions into a whole view of your customers, so you can create seamless experiences with them.
Published By: Attivio
Published Date: Aug 20, 2010
Current methods for accessing complex, distributed information delay decisions and, even worse, provide incomplete insight. This paper details the impact of Unified Information Access (UIA) in improving the agility of information-driven business processes by bridging information silos to unite content and data in one index to power solutions and applications that offer more complete insight.
Targeted at IT executives responsible for both the financial and ultimate project oversight of an enterprise CMDB initiative, this white paper sets expectations for ROI calculations for CMDB initiatives, provides basic ROI best practices, and gives readers sufficient insight to move forward with their CMDB project.
In Q4, 2009, ENTERPRISE MANAGEMENT ASSOCIATES (EMA) analysts worked with ASG to research how executives in IT and within the lines of business use dashboards to gain holistic insights into IT services as they impact business outcomes.
Published By: Sitecore
Published Date: Jan 06, 2009
This guide offers insight into the WCM technology choices available today, discusses some of the requirements both IT and business users should consider when selecting a WCM solution, and includes advice for ensuring a successful evaluation process.
It always surprises me that as eCommerce marketers we give lip service to the importance of testing, buy many of us don't take the time to fine-tune our email programs. If you are able to identify a few elements through testing that resonate with your customers and then employ those insights in your ongoing program, the improvements may be sustainable over time.
Cloud-based data presents a wealth of potential information for organizations seeking to build and maintain a competitive advantage in their industry. However, most organizations will be confronted with the challenging task of reconciling their legacy on-premises data with new, third-party cloud-based data. It is within these “hybrid” environments that people will look for insights to make critical decisions.
In the digital economy, data is becoming more interconnected every day. The volume of highly-connected data is growing rapidly, while also becoming a highly-valued corporate asset. By exploring relationships among people, processes and things, new business opportunities emerge, helping grow your business's competitive advantage.