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Published By: Entrust Datacard     Published Date: Mar 24, 2017
Research in the SSL/TLS security market points to a growing need for securing web applications with high assurance certificates issued by a reputable Certification Authority (CA). Organizations want to avoid the negative publicity associated with security breaches and customers want to be assured of data protection when making online transactions.
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Entrust Datacard
Published By: Adobe     Published Date: Mar 21, 2017
Am 3. Mai 1978 um 12.33 Uhr New Yorker Ortszeit verschickte Gary Thuerk eine „Massen-E-Mail“, die ihn später als „Vater des Spam“ berühmt machen sollte – aus verständlichen Gründen bevorzugt er selbst eine Würdigung als „Vater des E-Marketing“.
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Adobe
Published By: Adobe     Published Date: Mar 21, 2017
Vor einigen Jahren beschloss die viertgrößte Genossenschaftsbank des US-Bundesstaats Illinois, ihren Marketing-Auftritt komplett umzugestalten. Innerhalb von nur einem Jahr aktualisierte die Baxter Credit Union (BCU) ihr veraltetes Kampagnenverwaltungssystem und zentralisierte die bislang verteilten Mitgliederdaten. Das Ergebnis: ein besseres Kundenerlebnis und eine höhere Rendite.
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Adobe
Published By: Adobe     Published Date: Mar 21, 2017
On 3 May 1978, Gary Thuerk sent an e-mail that later earned him the title “Father of Spam” (although understandably, he prefers to be called the “Father of E-marketing”). Thuerk, then a marketing manager for computer company Digital Equipment Corporation, sent a mass e-mail inviting recipients to one of two West Coast product demos for a new line of computers.
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Adobe
Published By: Adobe     Published Date: Mar 21, 2017
A few years ago, the fourth largest credit union in Illinois embarked on a marketing makeover. In just one year, Baxter Credit Union (BCU) upgraded its outdated campaign management system and harnessed its scattered member data, creating more meaningful customer experiences and increasing profitability.
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Adobe
Published By: Adobe     Published Date: Mar 21, 2017
Digital marketing technologies have transformed both anonymous and authenticated interactions. Online ads, websites, and search reach more anonymous consumers for less, with much better segmentation and measurement. They’ve also added entirely new capabilities like behavioral monitoring and predictive analytics.
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Adobe
Published By: Deluxe     Published Date: Mar 15, 2017
Best-in-class FI marketers have embraced the power of signals. Through their everyday actions, consumers and businesses continually create signals for marketers like you. A signal is an indication of intent or behavior. Examples of activities that produce signals include making a purchase, searching online for information about a financial product, clicking on an ad, applying for a loan, and paying off debt. Each signal can be tracked, monitored, and acted upon. Reaching customers at the critical moment, in the right channel with the right message, requires keen insights about the signals they’re producing. Signals aren’t new to marketing. In fact, you may already be using new mover lists or even search engine marketing. Today, though, there is so much more valuable data available — if you know where to look and what to do with it.
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Deluxe
Published By: Castlight Health     Published Date: Feb 14, 2017
Help employees get the most from their health benefits — with Castlight Health. Their health benefits platform helps employees make smarter healthcare decisions. Castlight Health’s software recommends and shares only information, processes and tasks that are relevant to the employee. This gives employees the information they need, when they need it — without overwhelming them with unnecessary clutter.
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Castlight Health
Published By: Progress     Published Date: Mar 06, 2017
Formerly, buyers were limited in the ways they could gather product information. But because of the web and social media, buyer behaviors have changed. Because buyer interactions can number in the thousands or millions, businesses must use automated tools to personalize the buyer’s online experience and drive them toward a purchase decision.
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data driven marketing, buyer behavior, buyer interactions, web content management, content management systems
    
Progress
Published By: Progress     Published Date: Mar 06, 2017
The Digital Marketing Maturity Guide helps organizations determine the level of sophistication within their digital marketing operations. Dimensional Research to conducted a global survey of 700 marketing professionals gauging the level of digital marketing maturity across various verticals and company sizes. Use these findings to benchmark your organization against other groups.
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digital marketing, operations, big data, analytics, web content management, content management systems, it management, data management
    
Progress
Published By: Oracle     Published Date: Mar 14, 2017
The hotel industry as we know it today is a vibrant one, but tumultuous, too. Attribute the status to a digital tsunami that has engulfed us, and it is reshaping our marketplace.
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Oracle
Published By: Oracle (Hospitality)     Published Date: Mar 28, 2017
A loyalty program can deliver a number of important benefits to restaurants, coffee shops or other food and beverage operations. It provides restaurant operators with a way to reward customers and encourage repeat business. It is also an effective, measurable marketing tool – by gathering details about your guests, such as their e-mail address and location or date or birth, you can target them with promotions to help grow your revenue.
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recipe, food, restaurant, engagement, loyalty program, oracle
    
Oracle (Hospitality)
Published By: Workday     Published Date: Mar 20, 2017
Is your institution running on legacy technology? The Gartner report “IT Market Clock for Higher Education, 2016” gives CIO and IT leaders a model to assess current technology and future needs—allowing you to begin moving from legacy systems—such as ERP suites and on-premise and open source software—to the cloud.
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workday, integrated learning, workplace success
    
Workday
Published By: Lookout     Published Date: Mar 29, 2017
As the mobile workforce continues to expand, so do risks to enterprise security. Read the Lookout whitepaper for an overview of the current state of mobile security, including market analysis, current threats, and gaps in existing technology.
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idg, mobile workforce, analysis, technology, lookout
    
Lookout
Published By: Lookout     Published Date: Mar 29, 2017
Over the past year, Gartner has provided important observations and guidance on Enterprise Mobility Management (EMM) and mobile security solutions. Read the report for key insights into the differences between the two as well as to better understand current state of mobile threat defense.
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gartner, market, insights, mobile threat, emm, lookout
    
Lookout
Published By: IBM     Published Date: Apr 18, 2017
The data integration tool market was worth approximately $2.8 billion in constant currency at the end of 2015, an increase of 10.5% from the end of 2014. The discipline of data integration comprises the practices, architectural techniques and tools that ingest, transform, combine and provision data across the spectrum of information types in the enterprise and beyond — to meet the data consumption requirements of all applications and business processes. The biggest changes in the market from 2015 are the increased demand for data virtualization, the growing use of data integration tools to combine "data lakes" with existing integration solutions, and the overall expectation that data integration will become cloud- and on-premises-agnostic.
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data integration, data security, data optimization, data virtualization, database security, data analytics, data innovation
    
IBM
Published By: Riverbed     Published Date: Apr 14, 2017
Whether you’re new to the Amazon Web Services (AWS) Cloud or a long-time user, it is safe to assume what you’re hoping to benefit from - elasticity, reduced time-to-market, and cost effectiveness. Like the many networking folk before you however, you’ll soon discover that the complexity of legacy network management solutions can hold you and the cloud back from delivering what was expected. Rather than leverage router-based systems that can take days to be con?gured and deployed, you want utilize modern solutions that match or enhance the bene?ts ts that the cloud can deliver.
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Riverbed
Published By: Sangoma     Published Date: Jan 30, 2013
IP communications across multiple, sometimes untrusted, networks needs to be normalized, managed and secured. As part of the most cost-effective, easiest to manage line of Session Border Controllers on the market. Read to learn how they can help you.
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ip communications, sangoma, ip firewall, datasheet, sangoma, session border control, carrier appliance, networking
    
Sangoma
Published By: Sangoma     Published Date: Jan 30, 2013
Sangoma has introduced the most cost-effective, easiest to provision and easiest to manage line of enterprise SBCs on the market. The four available options deliver maximum flexibility when selecting a solution -- Learn how they can help you.
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sangoma session border controllers, sbc series, carriers, enterprise, cost effective, easy to manage, sbc, networking
    
Sangoma
Published By: Sangoma     Published Date: Jan 30, 2013
The most cost effective, easiest to provision, and easiest to manage line of SBCs on the market. Sangoma's Vega Enterprise SBC provides full-featured protection and easy interconnection at the edge of enterprise networks.
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sbc, enterprise appliance, vega sbc, sangoma, datasheet, cost effective solution, networking, knowledge management
    
Sangoma
Published By: Sangoma     Published Date: Jan 30, 2013
The most cost effective, easiest to provision, and easiest to manage line of Session Border Controllers on the market. Sangoma’s Vega Enterprise SBC VM/Hybrid provides full-featured protection and easy interconnection.
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vega sbc, enterprise, vm hybrid, data sheet, easy to use, cost effective, sbc solution, networking
    
Sangoma
Published By: Sangoma     Published Date: Jan 30, 2013
The most cost-effective, easiest to provision, and easiest to manage line of SBCs on the market. Sangoma’s Vega Enterprise SBC VM/Software provides full-featured protection and easy interconnection at the edge of enterprise networks.
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sbc, vega sbc enterprise, vm/software, sangoma, session boarder control, ip communication, networking, knowledge management
    
Sangoma
Published By: Cisco Wireless     Published Date: Apr 14, 2017
Teamwork: In today’s workplace, it’s the new normal. Organizations of nearly all sizes and industries find that activating high-performance teams can deliver dramatic results. These teams, unlike those of the recent past, prominently include people from outside the organization, such as contractors, suppliers, and consultants as well as colleagues in disparate locations. Read this Harvard Business Review study to learn how your organization can respond to todays collaboration challenges: Integrating workers who might be telecommuting or working flexible hours. Reacting to new business drivers such as speed to market, mobility, and globalization. Present collaboration tools that fall short on supporting the depth, pace, and style of teamwork now required to remain competitive.
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Cisco Wireless
Published By: Mimecast     Published Date: Apr 18, 2017
451 Research independent analysts review Mimecast’s Targeted Threat Protection suite of email security services. This report provides detailed descriptions of the various email threat vectors: attachments, links and phishing and how Mimecast email security services work to thwart these attacks. The report covers an overview of the market and specifics on Mimecast services: Impersonation Protect, Attachment Protect, and URL Protect.
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email fraud, threat protection, mimecast, cyber security, email security
    
Mimecast
Published By: Adobe     Published Date: Mar 03, 2017
Once again, we joined forces with Econsultancy to understand the current state of digital marketing and to offer you the latest digital trends. We compiled the results from more than 14,000 marketers who responded and are sharing the insights in the Digital Trends 2017 report. Read the report to learn: What challenges and opportunities marketers see in 2017 Where marketers will be focusing their efforts this year How marketers are looking beyond marketing to create outstanding customer experiences Simply fill out the form to download the report.
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adobe digital report, digital trend 2017, marketing opportunities, marketing challenges, customer experience, emerging marketing
    
Adobe
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