social platforms

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Published By: AdRoll     Published Date: Dec 20, 2017
Reach your customers on one of the world’s most popular social platforms. Due to hundreds of millions of active daily users, Instagram is becoming a key component in every cross-device marketing strategy. To help you reach and engage a wider audience, we put together The Performance Advertiser’s Guide to Instagram. Highlights from the guide: Guidelines for Instagram ad formats Essential tips for Instagram advertising success How to track the performance of your campaigns How other companies have used Instagram to grow their business And more!
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instagram, social media, cross-device marketing, performance advertising
    
AdRoll
Published By: Dell EMC     Published Date: Sep 12, 2016
The importance of IT has never been greater. Companies are transforming their business models with digital technologies, leveraging emerging mobile and social platforms, and increasingly operating online. And all of these developments are powered by IT innovation.
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Dell EMC
Published By: SAS     Published Date: Jan 17, 2018
Consider the many ways that a customer encounters your brand – organic results on a search engine, display media campaigns, social media links, re-targeting on external sites, etc. One thing is certain – consumer journeys are far from linear. They can occur across multiple platforms, devices and browsers. The problem is that organizations are often constrained to channel-limiting decisions regarding their media investment allocations. Marketing attribution helps you analyze the impact and business value of company-generated marketing interactions to help make the best marketing investment decisions. The challenge is to interpret the massive volumes of customer data that continues to expand day by day.
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SAS
Published By: VMware     Published Date: Feb 24, 2017
As a cloud-based business services suite, Microsoft® Office 365™ provides organizations with access to web, mobile and desktop versions of traditional Office software tools, cloud storage space for enterprise file sharing, and hosted services for communication and social. By making these services available across desktop, mobile, and web platforms, Microsoft is experiencing increased adoption from both consumers and businesses while expanding the possibilities for anytime-anywhere collaboration.
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VMware
Published By: EMC Converged Platforms     Published Date: Jan 12, 2016
The importance of IT has never been greater. Companies are transforming their business models with digital technologies, leveraging emerging mobile and social platforms, and increasingly operating online. All of these developments are powered by IT innovation, while IT departments face challenges meeting the increasing demands of the business. Complexity in the data center has soared, causing IT administrative costs to skyrocket.
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vce, vblock, converged infrastructure, virtualization, cloud computing, networking, it management, wireless
    
EMC Converged Platforms
Published By: Cisco     Published Date: Apr 20, 2016
Cisco is helping marketers understand and shape the customer experience, onsite, online, via social media, and through mobility platforms.
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cisco, internet of things, customer experience, marketers, social media, internet marketing
    
Cisco
Published By: CA Technologies     Published Date: Aug 22, 2017
Today, 75% of Twitter traffic and 65% of Salesforce.com traffic comes through APIs. But APIs are not just for the social Web. According to ProgrammableWeb.com, the number of open APIs being offered publicly over the Internet now exceeds 2000—up from just 32 in 2005. Opening APIs up to outside developers enables many technology start-ups to become platforms, by fostering developer communities tied to their core data or application resources. This translates into new reach (think Twitter’s rapid growth), revenue (think Salesforce.com’s AppExchange) or end user retention (think Facebook).
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CA Technologies
Published By: CA Technologies     Published Date: Aug 22, 2017
OAuth puts the user in control of delegating access to an API. This allows one service to integrate with another service on behalf of that user. The same social Web providers who popularized the pattern of exposing an API to enable third-party developers to enrich their platforms were the first ones to apply such delegated authorization mechanisms. OAuth was defined in 2006, to standardize mechanisms of this kind.
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CA Technologies
Published By: Sprinklr     Published Date: Nov 22, 2016
In this social listening whitepaper, you'll learn that listening technology provides brands with the power to reach consumers via the digital platforms where they research, make, and discuss their purchasing decisions.
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social listening, value, consumers, purchasing decisions, listening technology, listening, tools, whitepaper
    
Sprinklr
Published By: Dassault Systèmes     Published Date: Jul 25, 2017
Jim Brown, President of Tech-Clarity, explores how fast growing, midsized, High-Tech manufacturing companies can accelerate their time-to-market by streamlining their engineering and business processes on a unified platform. Watch the 20-min webinar and learn: • How a unified platform accelerates collaboration between all stakeholders of product development • How the principle of ‘invisible governance’ helps engineering teams save time on unnecessary reporting and administration • How online collaboration helps build customer intimacy and validate product ideas early and effectively • How modern, secure social collaboration platforms can smoothly transition to structured product development
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project management, company optimization, execution, product development, research report, web based, business impacts
    
Dassault Systèmes
Published By: LivePerson     Published Date: May 17, 2016
At the end of last year, the US alone had 435 million smart mobile devices in use — that’s 35% higher than the total US population. Among smartphone users, 68% use messaging apps regularly. And 84% of smartphone engagement with apps is spent communicating via text, email, and social channels. What does this mean for brands? The current state of CX is broken. Brands focus too much on channel and transaction, ignoring the customer’s preferences, and, ultimately, negatively affecting their bottom line. But wherever there’s a disconnect, there’s also opportunity. In increasing numbers brands are turning to messaging platforms and apps to offer more efficient, convenient customer service.
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liveperson, idc, consumer relations, mobile, smartphones, mobile apps, brand engagement
    
LivePerson
Published By: Oracle     Published Date: Jul 31, 2017
"The significance of technology in higher education has changed dramatically over the past decade. The rise of mobile, social and analytic technologies is forcing institutions to rethink their business models from the ground up. Institutions at all ends of the spectrum clearly need to embrace fundamental changes in their most basic business processes and platforms. A critical factor in the planning for those changes includes finding the right partner to assist with a major platform shift to the cloud."
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Oracle
Published By: uberVU via HootSuite     Published Date: Jan 17, 2014
The business impact of social media is undeniable. No longer confined to marketing, successful organizations rely on social media to create and nurture relationships, company-wide. But which enterprise social relationship platform is right for you? Get the information you need to make an informed decision in the Buyers’ Guide: Evaluating Enterprise Social Relationship Platforms.
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cio, buyer's guide, social media, social media management, enterprise, hootsuite
    
uberVU via HootSuite
Published By: uberVU via HootSuite     Published Date: Apr 07, 2014
The amount of data produced on social media is staggering – and so is the potential business value for enterprises that know what to do with it. Your customers are pulling back the curtains to reveal their desires and dislikes, but can your enterprise transform all of that data into actionable insights for people in every department?
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hootsuite, social relationship platforms, it leadership, social media, social media advice, success stories, actionable insights, emerging marketing
    
uberVU via HootSuite
Published By: uberVU via HootSuite     Published Date: Apr 07, 2014
Download this White Paper to find out how social media is sparking a new era of customer and industry-understanding in technology enterprises and how industry leaders are overcoming the challenges of integrating social media across their organization.
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hootsuite, social relationship platforms, it leadership, social media, social media advice, success stories, emerging marketing
    
uberVU via HootSuite
Published By: uberVU via HootSuite     Published Date: Apr 07, 2014
This white paper from HootSuite and CIO.com shares survey results gathered from over 100 senior IT leaders on addressing the challenges presented by social media, and explores the use of social relationship platforms in organizations.
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hootsuite, social relationship platforms, it leadership, social media, social media advice, success stories, emerging marketing
    
uberVU via HootSuite
Published By: uberVU via HootSuite     Published Date: Apr 07, 2014
Laden Sie dieses White Paper herunter und erfahren Sie, wie Social Media eine neue Ära des Kunden- und Branchenverständnisses in Technologieunternehmen einläuten und wie Branchenführer die Herausforderungen bei der Integration von Social Media in ihre Organisation.
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hootsuite, social relationship platforms, it leadership, social media, social media advice, success stories, emerging marketing
    
uberVU via HootSuite
Published By: uberVU via HootSuite     Published Date: Apr 07, 2014
Las empresas tecnológicas se enorgullecen de adoptar antes que otras los portales más innovadores del mercado digital. Las empresas líderes, como IBM, son conscientes de que cuando los diversos departamentos de una empresa utilizan las redes sociales para escuchar a su audiencia y a sus colegas, consiguen más información sobre sus clientes, competidores, industria y comunidades. Descarga este informe técnico para descubrir cómo las redes sociales están creando una nueva era en cuanto a conocimiento del cliente y la industria por parte de las empresas tecnológicas. Además, los cargos directivos de la industria están superando los retos que supone integrar las redes sociales en su organización.
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hootsuite, social relationship platforms, it leadership, social media, social media advice, success stories, emerging marketing
    
uberVU via HootSuite
Published By: uberVU via HootSuite     Published Date: Apr 07, 2014
Alors qu'un nombre croissant d'entreprises adopte la puissance des médias sociaux, les violations de la sécurité sont également en hausse. Piratage du Twitter de l'entreprise, salariés malhonnêtes qui usurpent le compte Facebook de l'entreprise, cadres supérieurs qui divulguent des informations confidentielles sur leurs réseaux personnels. Ces sortes de crises peuvent être catastrophiques pour votre marque. Savez-vous comment les éviter?
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hootsuite, social relationship platforms, it leadership, social media, social media advice, success stories, emerging marketing
    
uberVU via HootSuite
Published By: uberVU via HootSuite     Published Date: Apr 07, 2014
L’impact des médias sociaux sur les entreprises est indéniable. Les entreprises prospères ne se cantonnent plus simplement au marketing, mais ont désormais recours aux médias sociaux pour établir des relations et les entretenir, dans l’ensemble de leurs services. Mais quelle plateforme sociale d’entreprise s’adapte le mieux à vos besoins?
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hootsuite, social relationship platforms, it leadership, social media, social media advice, success stories, emerging marketing
    
uberVU via HootSuite
Published By: Actiance, Inc.     Published Date: Jan 15, 2015
Government and public sector agencies are just beginning to realize how social networks can improve business results. With access to real-time communication, collaboration, and social networking platforms, agencies can improve internal process efficiencies that help them provide better services to their constituents. But first, these agencies have to consider regulatory requirements like the Freedom of Information Act (FOIA) which require compliant use of these networks and the content people create on them. Read this paper to gain an understanding of: What the regulatory landscape of the public sector looks like What concerns you should be aware of from a legal perspective
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electronic communications, public sector, social networking platforms, compliance, real-time communication, it management, enterprise applications
    
Actiance, Inc.
Published By: Silverpop     Published Date: Jun 15, 2012
The way we communicate is moving-literally. Smart phones are outselling PCs, and tablet sales are expected to outpace desktop sales by 2013. But although the screens may be smaller, the possibilities for engagement are larger than ever.
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marketing, silverpop, email, mobile marketing, social media, emerging marketing, social media platforms, online video marketing
    
Silverpop
Published By: Adobe     Published Date: Sep 19, 2013
With 50 Facebook pages, 50 Twitter accounts, 80 social apps, and many blogs, Caesars Entertainment turned to Adobe Social, part of the Adobe Marketing Cloud, to centralize, manage, and improve their social media efforts. It paid off.
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social media, marketing, content management, platforms, digital marketing, campaigns, social engagment
    
Adobe
Published By: Adobe     Published Date: Sep 19, 2013
Social marketers need to reach the right customers with the right message, connect social to business results, and manage customer relationships across all digital experiences. Adobe Social makes social marketing easier and more effective than ever
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social media, marketing, platforms, digital marketing, marketing solutions, analytics, internet marketing
    
Adobe
Published By: Red Hat     Published Date: Jun 09, 2014
Read this whitepaper to find out how Red Hat Storage Server can allow enterprises to quickly and confidently deliver business applications that minimize cost, complexity, and risk while increasing architectural flexibility.
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red hat, data explosion, business applications, enterprise architects, mobile, social, data platforms, digital media
    
Red Hat
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