Clients, especially those with a high net worth, are increasingly demanding guidance for all of their financial needs from a single source. A multidiscipline practice enables you to provide them with complete wealth management solutions, resulting in higher rates of client satisfaction, retention and referral. Learn how to exploit social media opportunities, build a strategy that's right for you, design online profiles that match your goals and much more.
Social Media has evolved rapidly. Now it is the time to objectively evaluate how social media marketing contributes to your overall marketing strategy - where does social sit? What are your goals on social? - and the bottom line.
The best way to successfully communicate and advocate for your social media strategy is through data. The numbers don’t lie. You need to be able to show performance for the right KPIs and benchmark against your competition and industry.
In this report, we dive deep into the unique baby food marketing environment to find how the best social marketers at baby food brands build communities, engage new and existing audiences, and optimize their paid strategy.
The benefits of running a truly social business are many - driving shorter sales cycles, improving customer care, innovating your talent recruitment strategies, and improving how you coordinate your organization from top to bottom in pursuing unified goals.
As competition for talent intensifies, take advantage of social technologies for recruiting. Learn how social and collaboration tools enhance, improve and reinvent recruiting processes, and best practices for developing a social recruiting strategy.
This best practice is enabled by analytical insights, social collaboration, and real-time access to information on any device, so you can better manage sales performance, motivate sales people and mentor best practices, while ensuring that incentive compensation plans supports your strategy.
Published By: Brightcove
Published Date: Feb 18, 2016
Video used to be a nice-to-have asset, but today it is a fundamental part of any successful marketing strategy. Yet, some companies still seem reluctant to invest in a video strategy because their leadership may not fully grasp the benefits of video.
In an IT landscape dominated by big data, mobility, social networking and cloud computing, integration will not only grow in importance, its very nature will change. This paper will discusses the 21st Century IT landscape as it relates to the new integration, and argues that the need for a comprehensive integration strategy has never been more urgent.
In 2013 Salesforce.com partnered with Fifth Quadrant to conduct quantitative and qualitative research into the customer service space in Australia and New Zealand. The research was designed to specifically examine new channels for service delivery such as Mobile Devices, Social Media to name a few and the maturity level of Australian organisations in regards to Customer Experience Strategy.
Oreo and the Super Bowl. Snickers and Luis Suarez' World Cup bite. By now you have probably read about brands winning big with real-time marketing (RTM) during major events. But real time happens every day, and any brand can succeed with RTM. Learn more about this social marketing strategy and how your brand can incorporate it into your playbook.
A social media analytics strategy should be developed as an enterprise wide framework even as socialytics capability is incubated and developed with digital marketing, public relations, or e-commerce. Read on to learn about social business of retail.
This guide contains practical steps that will help you develop a social media strategy so you gain maximum business value from your social efforts. It also outlines some smart policy suggestions—so you can ensure that your organization is protected from damage to your brand’s reputation and the risk of litigation.
According to the American Community Survey, tele-commuting jumped 79 percent between 2005 and 2012. More than 9 million American workers did their jobs exclusively from home in 2010, according to the U.S. Census, and 30 million work from home at least once a week. And TechCast at George Washington University estimates as many as 30 percent of U.S. private sector workers could be working from home by 2019. For sales professionals, that proportion is certainly higher. The Telework Research Network found in 2011 that 70 percent of those working from home are in management, professional, sales and office jobs. If you’re in sales, you probably spend a considerable amount of time on the go. And why shouldn’t you? Smartphones offer constant, pocket-sized connectivity. Ubiquitous Wifi threatens to render the cubicle obsolete, and the right social networking strategy can sup-plant a hundred individual pitch meetings.
The incredible reach of social media can be used to nurture business relationships and nourish invaluable customer relationships. But without an enterprise-wide security strategy, your organization is susceptible to a variety of internal and external threats, including account hijackings, malware and employee errors that can lead to brand and communication crises.
Download this White Paper to find out how social media is sparking a new era of customer and industry-understanding in technology enterprises and how industry leaders are overcoming the challenges of integrating social media across their organization.