E-commerce

Results 201 - 225 of 317Sort Results By: Published Date | Title | Company Name
White Paper Published By: Yottaa, Inc.     Published Date: May 09, 2014
Increasing user engagement is a primary goal for any website, but measuring it isn’t easy. "User engagement" means different things to different businesses. This free guide defines 10 critical user engagement metrics every business can use, along with web benchmarks and tips. Find out what each of these metrics indicates about your site’s user experience, and where your site stands among the wider web. All of these metrics can be found within free testing tools you likely use already, like Google Analytics and Websitetest.com. Start measuring your website engagement today - download guide here!
Tags : 
user engagement, conversion optimization, cro, conversion rate, bounce rate
    
Yottaa, Inc.
White Paper Published By: Yottaa, Inc.     Published Date: May 09, 2014
If your website takes longer than 3 seconds to load, it's already losing revenue. Case studies from dozens of companies like Amazon and Google prove that page load time has a direct link to metrics like cart abandonment, page views, and conversion rate. In short, speeding up page load times through web performance optimization (WPO) may be the most efficient way to increase the ROI of your website. This guide covers the many ways that improving web performance can impact your bottom line, so that you’re equipped to prove the ROI of improving your site’s performance. Download the free guide now!
Tags : 
roi, conversion rate, page optimization, web performance optimization, wpo
    
Yottaa, Inc.
White Paper Published By: Yottaa, Inc.     Published Date: May 09, 2014
Most sites aspire to faster page load times. But in order to improve, you first need goals based on real data. Only robust performance benchmarking will tell you how your user experience stacks up against competitors, and how performance varies in all the regions you sell to. This guide presents 9 key tips to ensure you get actionable insights from benchmarking performance against competitors, including common oversights and best practices. The guide also links to free tools that can help you to accomplish your benchmarking project. Download the eBook here!
Tags : 
benchmarking, performance monitoring, website testing, page load time, web performance
    
Yottaa, Inc.
Webinar Published By: Bazaarvoice     Published Date: Apr 30, 2014
Negative consumer feedback creates great opportunities for brands to respond. In fact, consumers who read helpful brand responses to reviews are 186% more likely to make a purchase. Hear first-hand how brands respond in this recording.
Tags : 
consumer-centricity, consumer engagement, brand messaging, branding, brand response
    
Bazaarvoice
White Paper Published By: IBM     Published Date: Apr 29, 2014
With a wealth of information readily available online, consumers are now better able to compare products, services and prices—even as they shop in physical stores. When consumers interact with retailers publicly through social media, they have greater power to influence other customers or damage a brand. These and other changes in the retail industry are creating important opportunities for retailers. But to capitalize on those opportunities, retailers need ways to collect, manage and analyze a tremendous volume, variety and velocity of data.
Tags : 
ibm, retail, ecommerce, big data, retail technology
    
IBM
White Paper Published By: IBM     Published Date: Apr 29, 2014
Social media is reshaping the relationships that customers have with products, services and brands. Read this white paper to learn how the right combination of technologies can help you understand emerging consumer trends and increase the ROI of your marketing campaigns.
Tags : 
ibm, retail, social media, social media analytics, consumer insights
    
IBM
White Paper Published By: IBM     Published Date: Apr 22, 2014
CMOs and their marketing teams are squarely in the spotlight as organizations look to them to chart a course across today’s turbulent landscape. The pressure is intense, the scope of the challenge unprecedented.
Tags : 
ibm, marketing, marketing strategy, marketing performance, digital marketing
    
IBM
White Paper Published By: Aimia     Published Date: Mar 25, 2014
Identify the most important inflection points along your customer journey from curious newcomers to brand loyalists. In this Retail Brief, learn the 10 most important loyalty moments of truth — and offer a few guidelines for getting them right.
Tags : 
aimia, inflection points, marketing, customer loyalty, customer interaction
    
Aimia
White Paper Published By: IBM     Published Date: Mar 13, 2014
When it comes to design patterns, the battle between push and pull has been ongoing since the start. Both models have their place. But the authors of this IBM® Redbooks® Point-of-View article, including IBM WebSphere® VP Jerry Cuomo, argue that in many situations, pushing data to users as it changes can consume far fewer resources than a conventional pull pattern.
Tags : 
ibm, ibm redbooks, ibm websphere, marketing, mobile
    
IBM
White Paper Published By: IBM     Published Date: Mar 13, 2014
Learn how your business can improve its customer service by providing a seamless multichannel experience across all channels.
Tags : 
ibm, ibm enterprise marketing management, emm, ebusiness, ecommerce
    
IBM
White Paper Published By: IBM     Published Date: Mar 13, 2014
Learn how your e-business can improve its overall online customer experience by understanding why customers behave the way they do.
Tags : 
ibm, ibm enterprise marketing management, emm, ebusiness, ecommerce
    
IBM
White Paper Published By: IBM     Published Date: Feb 24, 2014
Read this paper to get an in-depth look at how the past is shaping the future of retail. Find out what it takes to rethink your strategy and points of differentiation—and to even radically redefine the role of the store in order to turn it into an asset instead of a liability.
Tags : 
ibm, retail, reinventing retail, smarter commerce, buy process
    
IBM
White Paper Published By: Adobe     Published Date: Feb 20, 2014
Adobe collaborated with Forbes Insights on this study in order to shed light on new mobile engagement opportunities: How are companies using apps, whether they are aimed at customers, employees or partners? What are the lessons learned so far? And what are best practices for using mobile and tablet apps?
Tags : 
forbes, adobe, mobile marketing, mobile applications, apps. mobile apps
    
Adobe
White Paper Published By: Adobe     Published Date: Feb 20, 2014
Most brands would love to have their apps among the top 25 most downloaded apps on the Apple App Store or Google Play. With more than one million apps available, there’s a great risk that your app won’t stand out from the crowd. Marketers need to make sure their core target audiences will first download and then regularly use their apps, without spending huge promotion budgets. This report will analyze how consumers discover apps and will provide some guidelines on how to promote your apps.
Tags : 
forrester, adobe, mobile app promotion, mobile app, mobile applications
    
Adobe
White Paper Published By: Semcasting     Published Date: Feb 19, 2014
This white paper will guide you through a series of third party studies that have been completed recently on the diminishing reach and effectiveness of audience targeting with cookies. The numbers are challenging and it appears it may be time for an alternative to the cookie.
Tags : 
digital targeting, ip targeting, online business marketing, online targeting, online ad targeting
    
Semcasting
White Paper Published By: Semcasting     Published Date: Feb 19, 2014
Despite the fact that digital advertising is experiencing explosive growth, the industry still faces two significant challenges that can impede campaign performance: reach to unique users and data verification. In order to attract brand advertisers that are still spending a large portion of their budget on traditional media, the industry must find a better targeting solution. In this white paper from Semcasting, you will learn more about the limitations of cookie-based behavioral targeting and how a new solution called IP Zones can dramatically increase both the scale and accuracy of online display campaigns.
Tags : 
digital targeting, ip targeting, online business marketing, online targeting, online ad targeting
    
Semcasting
White Paper Published By: IBM     Published Date: Feb 18, 2014
In the digital age, customers sit in the driver’s seat. The most successful retailers have responded by putting shoppers at the heart of the merchandising process. We’ve identified a small group of firms that outperform their peers, thanks in part to three traits: they have merchandising functions that are customer-oriented, collaborate across internal and external boundaries and use analytics to make smarter business decisions.
Tags : 
ibm, smarter commerce, demandtec, retail, ecommerce
    
IBM
White Paper Published By: IBM     Published Date: Feb 05, 2014
This Analyst Insight will look at how leading organizations are influencing average order value, customer conversion, and customer satisfaction through the integration of site search with precision marketing and product content management. Besides examining the key drivers and pain points organizations are facing in relation to their search strategy, this report will look at the key differentiating strategies, capabilities, and technologies that are driving success in the digital era.
Tags : 
ibm, aberdeen group, merchandising, ecommerce, content management
    
IBM
White Paper Published By: Avalara     Published Date: Jan 28, 2014
States, counties and municipalities have historically relied on local brick-and-mortar businesses to collect retail sales taxes. These businesses collected the sales tax from their customers, and then remitted the tax proceeds to their local sales tax jurisdiction. It was a straightforward process, and no one much quarreled with who owed the taxes and who would receive them. That straightforward proposition became complex with the rise of thousands of catalog merchants in the ‘70s and ‘80s. Catalog merchants sold to consumers nationwide, who began to shift their purchases away from local brick-and-mortar merchants. This reduced revenue to local sales tax jurisdictions because catalog companies rarely collected sales taxes from their customers. Download this White Paper for more information.
Tags : 
sales tax, tax liability, internet sales tax, best practices, e-commerce
    
Avalara
White Paper Published By: Avalara     Published Date: Jan 28, 2014
For years, “tax-free online shopping” has brought customers to the web in droves, all while raising the ire of brick-and-mortar retailers claiming an unfair price advantage to sellers offering prices free of sales tax. At the center of these debates lies the small to medium business, attempting to navigate changing sales tax requirements, and facing increased scrutiny under these new rules. Sales tax compliance is becoming a sticky wicket, as state and local governments revise tax laws to increase revenue, and Congress considers granting states the authority to make remote sellers charge sales tax. This Definitive Guide lays out sales and use tax basics as well as commonly misunderstood elements of sales tax compliance, to provide you a one-stop reference for all things sales and use tax related. The last two sections include a state-by-state summary of sales tax rules and regulations, and a glossary of terms. Download this White Paper for more information.
Tags : 
sales tax, tax liability, internet sales tax, best practices, audit
    
Avalara
White Paper Published By: Oracle     Published Date: Jan 07, 2014
Everything You Know About Sales is Wrong. Daniel Pink, author of the book, To Sell Is Human unveils the secrets to selling - what makes sales people tick and the traits that make the best sellers successful in today’s marketplace.
Tags : 
oracle, crm, marketing, profit magazine, sales
    
Oracle
White Paper Published By: Eloqua     Published Date: Dec 18, 2013
Defining the Modern Marketer: From Real to Ideal
Tags : 
oracle, eloqua, marketing, modern marketer, btob
    
Eloqua
White Paper Published By: Eloqua     Published Date: Dec 18, 2013
How do you engage with your audience when they are otherwise engaged?
Tags : 
oracle, oracle eloqua, modern marketing, multi-channel engagement, how-to guide
    
Eloqua
White Paper Published By: PEER 1 Hosting     Published Date: Dec 16, 2013
Customizing and Humanizing eCommerce Hosting : Hosting as a Strategic and Competitive Advantage for eCommerce Success.
Tags : 
peer 1 hosting, ecommerce, customizing ecommerce, ecommerce hosting, ecommerce planning
    
PEER 1 Hosting
White Paper Published By: PEER 1 Hosting     Published Date: Dec 16, 2013
A Peer1 Guide to Ramping up eCommerce Websites for the Holidays : 18 Critical Steps to Prepare Your Site for Seasonal Traffic.
Tags : 
peer 1 hosting, seasonal traffic, peer1 guide, ecommerce, website traffic
    
PEER 1 Hosting
Start   Previous    1 2 3 4 5 6 7 8 9 10 11 12 13    Next    End
Search      

Add Research

Get your company's research in the hands of targeted business professionals.