E-commerce

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White Paper Published By: Neustar     Published Date: Aug 20, 2012
Learn how a DollarFinancial leverages real-time verification tools to reduce fraud, bad debt and default loans - all from the application process.
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risk management, online verification, risk verification, consumer validation, consumer verification
    
Neustar
White Paper Published By: Neustar     Published Date: Aug 20, 2012
TARGUSinfo introduces you to the buying behaviors and patterns of today's insurance consumer and explores the recent shifts impacting the acquisition and retention of policyholders.
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web optimization, visitor experience, website customization, offer customization, website segmentation
    
Neustar
White Paper Published By: Neustar     Published Date: Aug 20, 2012
This case study shows how On Demand Verification plays an important role in increasing business and improving efficiencies for Santander.
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auto verification, loan verification, contact verification, consumer verification, real time verification
    
Neustar
White Paper Published By: Neustar     Published Date: Aug 20, 2012
Lead Scoring remains a hot topic in the lead generation industry. Now, online marketers can gain even more insight into their lead scores with Lead Optimization. What's the difference between Scoring and Optimizing?
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lead scoring, lead optimization, marketing analytics, lead qualification, lead routing
    
Neustar
White Paper Published By: Optify     Published Date: Aug 03, 2012
Learn how to maximize traffic and leads from your SEO efforts by choosing strategic keywords that align with your business goals and target audiences.
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b2b, optify, seo, search engine optimization, lead generation
    
Optify
White Paper Published By: Adobe     Published Date: Jul 13, 2012
Marketers, retailers, content owners and technology firms are more focused than ever on obtaining results from investments in digital marketing.
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emarketing, cloud computing, smartphone, tablet, ereader
    
Adobe
Webinar Published By: Appcelerator     Published Date: Jun 25, 2012
In order to capitalize on the mobile boom, retailers need to find compelling ways to integrate mobile app technology into the shopping and purchase processes.
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appcelerator, mobile devices, build relationships, brand, mobile space
    
Appcelerator
White Paper Published By: Janrain, Inc.     Published Date: Apr 25, 2012
Do you make customers register an account in order to leave comments on your site, access information or make a purchase? You could be driving them away. Download the research report and discover the preferred alternative for 77% of consumers.
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janrain, marketing, social media, emerging marketing, internet marketing
    
Janrain, Inc.
White Paper Published By: YouSendIt     Published Date: Apr 19, 2012
This white paper provides a brief overview of the trend toward consumerized IT and Osterman Research's recommendations for addressing it.
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yousendit, manufacturing, email maketing, ecommerce, healthcare
    
YouSendIt
White Paper Published By: Scribe Software     Published Date: Apr 16, 2012
The What, Why & How of CRM Integration This report contains insights from C-level executives, business analysts and IT engineers, and systems integrators and consultants who design and implement data integration for their enterprise clients.
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scribe, crm, integration, data integration, public cloud
    
Scribe Software
White Paper Published By: SAS     Published Date: Feb 29, 2012
This paper provides an intro to managers and marketing professionals applying analytics to marketing to significantly improve outcomes. It explains not only why you need to make this shift, but also how you get started and what tools you'll need.
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sas, analytics, business analytics, business intelligence, customer intelligence
    
SAS
White Paper Published By: SAS     Published Date: Feb 29, 2012
This collection is part of the ANA Magazine Thought Leadership Series sponsored by SAS. The articles explore the variety of ways to use analytics to create marketing functions that are more accountable and profitable.
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sas, analytics, business analytics, business intelligence, customer intelligence
    
SAS
White Paper Published By: SAS     Published Date: Feb 29, 2012
This white paper provides a blueprint for action for senior marketers and decision makers across the enterprise. It provides straightforward advice on how to build a more durable and profitable customer base.
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sas, analytics, business analytics, business intelligence, customer intelligence
    
SAS
White Paper Published By: SAS     Published Date: Feb 29, 2012
In a webcast co-hosted by the AMA and SAS, presenters described three areas of focus for using social media, and the five best practices for being effective in social media. This paper provides a summary of that webcast.
Tags : 
sas, analytics, business analytics, business intelligence, customer intelligence
    
SAS
White Paper Published By: SAS     Published Date: Feb 29, 2012
This white paper includes practical, candid and irreverent advice from Scott on what it really means to be real time in marketing and PR.
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sas, analytics, business analytics, business intelligence, customer intelligence
    
SAS
White Paper Published By: SAS     Published Date: Feb 29, 2012
This paper presents the 5 most common practices that result in losing a customer and how to avoid those pitfalls. You'll also learn how more customer-centric measures can help you deepen and grow relationships with your most valuable customers.
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sas, analytics, business analytics, business intelligence, customer intelligence
    
SAS
White Paper Published By: SAS     Published Date: Feb 29, 2012
This paper presents technologies and recommendations for not only surviving, but thriving, as a marketer in today's demanding and dynamic business climate.
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sas, analytics, business analytics, business intelligence, customer intelligence
    
SAS
White Paper Published By: SAS     Published Date: Feb 29, 2012
In this white paper, Ian Henderson of Sword Ciboodle and Retha Keyser of SAS describe what that ideal can look like and how to achieve it.
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sas, analytics, business analytics, business intelligence, customer intelligence
    
SAS
White Paper Published By: Heiler     Published Date: Feb 22, 2012
Read on to find out more about what PIM 360-degrees can do for you and your business!!
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heiler, software, mdm of product data, 360-degree, pim/product information management
    
Heiler
White Paper Published By: Heiler     Published Date: Feb 22, 2012
Many companies invest a great deal of money in optimizing their eCommerce shops. How can Product Information Management (PIM) system contribute to company's success? Read on to find out more.
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heiler, software, mdm of product data, 360-degree, pim/product information management
    
Heiler
White Paper Published By: Heiler     Published Date: Feb 22, 2012
Find out more about PIM 360-degrees Now!
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heiler, software, mdm of product data, 360-degree, pim/product information management
    
Heiler
White Paper Published By: Heiler     Published Date: Feb 22, 2012
This white paper provides insight on how PIM is changing process and offers 6 key factors on how to succeed in implementation and change management.
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heiler, software, mdm of product data, 360-degree, pim/product information management
    
Heiler
White Paper Published By: Heiler     Published Date: Feb 22, 2012
In this white paper you'll find just what you need to know in order to build a strategy to optimize your conversion rate!
Tags : 
heiler, software, mdm of product data, 360-degree, pim/product information management
    
Heiler
White Paper Published By: Heiler     Published Date: Feb 22, 2012
Find out why companies that are planning a mobile commerce strategy should use a product information or PIM system to enable this channel and how you can make the most of it.
Tags : 
heiler, software, mdm of product data, 360-degree, pim/product information management
    
Heiler
White Paper Published By: Heiler     Published Date: Feb 22, 2012
This white paper takes a look at First Movers, those who believe in social commerce and hope to discover what significance Product Information Management (PIM) has in this context.
Tags : 
heiler, software, mdm of product data, 360-degree, pim/product information management
    
Heiler
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