Mobile Marketing

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White Paper Published By: Salesforce     Published Date: Mar 19, 2013
Pull ahead of your competition by learning best practices for incorporating social and mobile technologies. This white paper will explore how you can close more deals and save hours each week by taking advantage of these new technologies.
Tags : 
crm, social, sales, social media, mobile
    
Salesforce
Case Study Published By: Salesforce     Published Date: Mar 19, 2013
CRM Market Evaluation by Nucleus Research. Get the CRM Technology Value Matrix that evaluates the usability and functionality of CRM solutions that support sales, marketing, and customer service for any-sized business.
Tags : 
crm, sales, marketing, customer service, research
    
Salesforce
White Paper Published By: Salesforce     Published Date: Mar 19, 2013
Get the Nucleus sResearch survey of CRM decision makers, showing the the significant ROI opportunity all organizations should consider regarding mobile and social CRM adoption.
Tags : 
social, mobile, crm, roi, research
    
Salesforce
White Paper Published By: Limelight     Published Date: Feb 15, 2013
In this whitepaper you'll learn how to optimize your online marketing through best practices and other useful information.
Tags : 
digital presence, digital marketing, content strategy, web presence, online marketing
    
Limelight
White Paper Published By: Limelight     Published Date: Feb 15, 2013
Learn some simple ways to start assessing your digital presence.
Tags : 
digital presence, digital marketing, content strategy, engagement, web presence
    
Limelight
White Paper Published By: Oracle Corp.     Published Date: Feb 12, 2013
As the technologies and business practices surrounding Social, Mobile and BPM mature, IT and business stakeholders are discovering new ways to collaborate and engage customers via dynamic business processes that address several business imperatives.
Tags : 
customer experience, business process management, social, mobile, bpm
    
Oracle Corp.
Webinar Published By: Return Path     Published Date: Jan 31, 2013
Email marketing isn’t simple anymore. The “Email Best Practices for Mobile” podcast provides best practices and tips for marketers designing email content for both mobile and desktop viewing.
Tags : 
email reader trends, viewing email trends, best practices for mobile, viewing email mobile, viewing email ipad
    
Return Path
White Paper Published By: MEDIAPLEX     Published Date: Dec 05, 2012
This guide is designed to help major brand marketers gain an understanding of the fundamentals of genuine cross channel marketing attribution.
Tags : 
analytics, attribution, data, big data, marketing data
    
MEDIAPLEX
White Paper Published By: MEDIAPLEX     Published Date: Nov 16, 2012
Get a great understanding of the RTB media opportunity for your brand, and what to look for in a DSP solution.
Tags : 
dsp, rtb, demand side platform, mobile marketing, online video marketing
    
MEDIAPLEX
White Paper Published By: Bazaarvoice     Published Date: Oct 15, 2012
By 2017, Millennials - currently in their mid-teens to mid-30s - will have more spending power than any generation. And they're the proxy for all consumers, so capturing them helps you capture everyone else, too.
Tags : 
bazaar voice, social media, marketing, mobile marketing, internet marketing
    
Bazaarvoice
White Paper Published By: Bazaarvoice     Published Date: Oct 15, 2012
Our survey of 100 members of The CMO Club reveals most CMOs gather insights from first-person, always-on online consumer conversations, and share them across their organizations, to power more than just marketing.
Tags : 
bazaar voice, social marketing, social data, research, social data
    
Bazaarvoice
White Paper Published By: FORA.tv     Published Date: Oct 09, 2012
The conference and event industry is booming. Audiences everywhere are rediscovering the value of face-to-face networking, the importance of professional education, and the plain thrill of hearing a dynamic speaker firsthand.
Tags : 
conferences, events, series, live events, video programs
    
FORA.tv
White Paper Published By: Trilibis Mobile     Published Date: Oct 02, 2012
Univision achieves cross-platform content parity and a stellar mobile user experience by utilizing over 100 integration points to deliver its content across 90+ unique mobile sites, making it the most comprehensive Hispanic mobile portal.
Tags : 
mobile web, mobile strategy, tribilis, tribilis mobile, hybrid apps
    
Trilibis Mobile
White Paper Published By: Akamai     Published Date: Sep 12, 2012
Did you know that most companies underutilize services that can improve the performance of Web and mobile architectures, focusing mistakenly on more costly and complex solutions?
Tags : 
akamai, mobile, web, ecommerce, online
    
Akamai
White Paper Published By: Epsilon     Published Date: Aug 23, 2012
As competition increases, financial institutions need to enhance the overall mobile banking experience to stay relevant and better meet customers' demands and constantly changing needs.
Tags : 
mobile banking, mobile sites, text banking, mobile apps, mobile behavior
    
Epsilon
White Paper Published By: Marketo     Published Date: Aug 13, 2012
In this paper, we’d like to show you what marketing automation can do for you and help you decide if your organization is ready to graduate to a marketing automation solution.
Tags : 
marketo, marketing automation, email marketing, web forms, lead nurturing
    
Marketo
White Paper Published By: Limelight IT     Published Date: Jul 31, 2012
How to Master the Art of Content Marketing will show you best practices, tips, and solutions for turning content assets into online customer engagement and higher web conversion rates.
Tags : 
storytelling, content marketing, marketing automation, aggregation, video
    
Limelight IT
White Paper Published By: Gleanster     Published Date: Jul 26, 2012
This Deep Dive analyst report looks at the experiences of more than 75 retailers and consumer brands that have outperformed their industry peers with respect to their mobile marketing initiatives. It explains that much of this improvement can be attributed to the notion of Mobile Relationship Management.
Tags : 
marketing, mobile marketing, gleanster, mobile relationship, emerging marketing
    
Gleanster
White Paper Published By: Reevoo     Published Date: Jul 09, 2012
Almost 80% of consumers now use their phones to help them shop. Download Reevoo's best practice guide to combining mobile and social to find out how to maximise your m-commerce results.
Tags : 
marketing, reevoo, social content, m-commerce, marketing campaigns
    
Reevoo
Webinar Published By: Appcelerator     Published Date: Jun 25, 2012
In order to capitalize on the mobile boom, retailers need to find compelling ways to integrate mobile app technology into the shopping and purchase processes.
Tags : 
appcelerator, mobile devices, build relationships, brand, mobile space
    
Appcelerator
White Paper Published By: Appcelerator     Published Date: Jun 20, 2012
Transform your customer relationships by understanding how to create a world-class mobile app experience that will keep users coming back for more. Download the white paper to learn the 4 steps to driving customer loyalty today.
Tags : 
apcelerator, mobile app, strategy, mobile, revolution
    
Appcelerator
White Paper Published By: Appcelerator     Published Date: Jun 20, 2012
Find out about two of the hottest topics surrounding mobile app development right now-social media and HTML5. Educate yourself on the backend of mobile app strategy and use your knowledge to stay in front of the competition.
Tags : 
html5, social media, mobile app, development, backend
    
Appcelerator
White Paper Published By: Appcelerator     Published Date: Jun 20, 2012
Make sure you know how to stand out among the growing number of available apps by thinking strategically before you join the mobile revolution. Download the white paper to learn the 4 keys to success today.
Tags : 
appcelerator, mobile app, strategy, mobile, revolution
    
Appcelerator
White Paper Published By: Silverpop     Published Date: Jun 15, 2012
People are increasingly using smartphones for researching, social networking and "checking in" on Foursquare. Learn how you can tap the power of location-based marketing, using customers' real-world behaviors and location to reach them when it's most relevant.
Tags : 
marketing, silverpop, social media, social marketing, mobile marketing
    
Silverpop
White Paper Published By: Silverpop     Published Date: Jun 15, 2012
How can marketers navigate the world of social media and harness the power of social networking to further their goals? Get insights from four industry experts on what social marketing trends are emerging and how you can make the most of it all.
Tags : 
marketing, silverpop, social media, social marketing, mobile marketing
    
Silverpop
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